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Posts Tagged ‘celebrity endorsements’

The media’s full of ‘LFW’ and quite right too – it’s something London’s managed to retain on the international kudos stakes and no matter how hard our bankers seemingly try to screw up the nation’s reputation, creativity continues to flourish! We had a number of requests for sponsorship support this year which is encouraging in a way [...]

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I went to the eThursday event at the Corn Exchange in Brighton yesterday evening where Dr. Alex Krotoski (aka the high priestess of social media) revealed herself as a genuine guru in her field. She is one seriously nice person with a charming and disarming honesty that you can’t help smile at. She spoke generously [...]

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Between 22 and 25 October the art world turned out in force to celebrate the 36th FIAC in Paris. 210 galleries exhibited the work of 4,200 artists, with works prominently housed at the magnificent space within the ‘Grand Palais’ and at the ‘Cour Carrée du Louvre’ – the world famous museum known by all and [...]

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It’s the final week of Organic Fortnight and we’ve had a great response to our customer promotions. I’ve been doing a series of customer tastings to introduce new customers and say hi to some of our long standing friends, and the atmosphere has been really positive. Whole Foods Market in particular have got their stores [...]

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As always, there’s been a lot going on in Aquapax world over the past few weeks. It’s the silly season of shows at weekends and store samplings mid week, so taking a holiday has been the furthest thing from my mind, despite jovial e-mails from folk who read my blog wondering when I’m back. We had [...]

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Life has never been boring and this last weekend was spent enjoying some wonderfully talented bands playing live music at the Chalgrove Live Music Festival in Oxfordshire, where Aquapax was one of their core sponsors.  The Festival is designed for people to enjoy live music in a family fun atmosphere while raising money for local [...]

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I had a mailing from Datamonitor (the research people) on Thursday, offering a series of research reports, one of which is headed ‘The Cult of Celebrity’. Their sales pitch includes the following ridiculous (imho) statement that “Voyeurism has achieved a level of acceptability and marketers need to meet consumers’ needs for accessibility and information on [...]

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