or dreadful delays would be another title which is not quite as disparaging of our current website. There’s little wrong with a static website – particularly if people manage to find the reasonably prominent ‘visit our founder’s blog’ link where they can then access this particular oracle. Equally, there’s a lot more it could do [...]
Posts Tagged ‘pure water’
website woes…
Posted in aquapax, eco, environment, ethics, green, mineral water, moderation, tagged aquapax, award winning mineral water, baby friendly mineral water, ecological awareness, green awards, low carbon packaged water, mineral water suitable for infants, pure water, revolution in the air, tetra pak recycling, water in cartons, water in paper cartons, wordpress website on November 18, 2010 | Leave a Comment »
London fashion / design season
Posted in aquapax, bon marche, bottled water, cartons, colette, distribution, earth day, eco, environment, ethical junction, ethics, green, infinity foods, London Fashion Week, macrobiotic, mineral water, moderation, nitrates, planet organic, plastic bottles, publicity, recycle, recycling, Tesco, tetra pak, Uncategorized, waitrose, water quality, whole foods market, tagged aquapax, award winning mineral water, award winning water, baby friendly mineral water, best bottled water, bottled water, carbon balanced, carton water, celebrity cult, celebrity endorsements, eco-water, h2Obox, low carbon packaged water, mineral water suitable for infants, pure mineral water, pure thirst, pure water, revolution in the air, tetra pak recycling, water in paper cartons on September 22, 2010 | Leave a Comment »
The media’s full of ‘LFW’ and quite right too – it’s something London’s managed to retain on the international kudos stakes and no matter how hard our bankers seemingly try to screw up the nation’s reputation, creativity continues to flourish! We had a number of requests for sponsorship support this year which is encouraging in a way [...]
the endless search for wow…
Posted in Uncategorized, tagged aquapax, award winning mineral water, baby friendly mineral water, best bottled water, carbon balanced, corporate events, eco-water, ecological awareness, mineral water suitable for infants, pure mineral water, pure thirst, pure water, qatrah awards, smoke and mirrors, sustainable business, tetra pak recycling, water in paper cartons, world environment day, wow, zeitgeist on March 16, 2010 | Leave a Comment »
Reading Seth’s blog earlier on the endless search for wow, his closing paragraph (quoted including his punctuation) makes a lot of sense to me… “In the race between ‘who’ and ‘how many’, who usually wins – if action is your goal. Find the right people, those that are willing to listen to what you have [...]
re-use and recycle… think inside the box!
Posted in Uncategorized, tagged aquapax, australia ban bottled water, award winning mineral water, award winning water, baby friendly mineral water, best bottled water, bottled water, bundanoon, carbon balanced, condron, corporate events, eco-water, ecological awareness, great mineral water, i have a dream, low carbon packaged water, mineral water, mineral water suitable for infants, natural products europe, nitrates, organic food, product integrity, pure mineral water, pure water, qatrah awards, recycle reuse, revolution in the air, tetra pak recycling, water in cartons, water in paper cartons on October 3, 2009 | 2 Comments »
There’s a degree of hypocrisy among many well meaning folk with fundamentally good intentions but closed minds. They hear or read a little about something and become disciples of the cause, without really understanding anything about the process or ‘thing’ they’re advocating. Everything is fundamentally recyclable or capable of re-use for some purpose other than [...]
summer’s a busy time…
Posted in Uncategorized, tagged aquapax, aquapax water, award winning mineral water, award winning water, baby friendly mineral water, best bottled water, bottled water, celebrity cult, celebrity endorsements, eco-water, ecological awareness, great mineral water, guillotine ad, hatfield house, low carbon packaged water, mineral water, mineral water suitable for infants, pure mineral water, pure thirst, pure water, qatrah awards, revolution in the air, stoneleigh festival, tetra pak recycling, water in cartons, water in paper cartons on September 2, 2009 | Leave a Comment »
As always, there’s been a lot going on in Aquapax world over the past few weeks. It’s the silly season of shows at weekends and store samplings mid week, so taking a holiday has been the furthest thing from my mind, despite jovial e-mails from folk who read my blog wondering when I’m back. We had [...]
quick and honest; that’s the pitch!
Posted in Uncategorized, tagged aquapax, award winning mineral water, baby friendly mineral water, best bottled water, eco-water, great mineral water, low carbon packaged water, mineral water, mineral water suitable for infants, nitrates, pure mineral water, pure thirst, pure water, tetra pak recycling, water in paper cartons on August 4, 2009 | 1 Comment »
Even this far down the road, I still meet a number of people who don’t get the Aquapax proposition and who sadly won’t allow however many seconds it would take to look at our pack design and fathom it out. The proposition could be perceived as too complicated I suppose, so I keep on trying to simplify my [...]
sensational publicity…
Posted in Uncategorized, tagged aquapax, ban bottled water, best bottled water, bottled water, low carbon packaged water, mineral water suitable for infants, natural products europe, pure thirst, pure water, sensational publicity, water in paper cartons on July 13, 2009 | 1 Comment »
I spent last week ‘on the road’ and probably listened to too much news in the process. The one ‘story’ that got me was the very small Australian town which decided to ban bottled water and seemingly managed to captivate the attention of the world media in the process. The concept of banning something is [...]
aquapax and the world cup…
Posted in Uncategorized, tagged aquapax, best bottled water, eco-water, england ladies cricket, great mineral water, mineral water, mineral water suitable for infants, pure mineral water, pure thirst, pure water, world cup on May 27, 2009 | Leave a Comment »
A chance encounter with a chap named Kevin led to a really enjoyable day’s cricket recently, where I naturally took along some Aquapax for the occasion. I was aware the England ladies are now the world champions at cricket, having beaten all comers in last year’s world cup, but I hadn’t appreciated how good they [...]
perspective is a wonderful thing…
Posted in Uncategorized, tagged aquapax, baby friendly mineral water, best bottled water, carbon balanced, eco-water, ecological awareness, great mineral water, mineral water, mineral water suitable for infants, product integrity, pure mineral water, pure thirst, pure water, water in cartons, water in paper cartons on March 26, 2009 | 1 Comment »
I met my friend Jack Garwood for lunch today, so he could ‘bless my accounts’ prior to their formal close. We reflected upon the irony of life for so many people being the daily drudge of getting up every day to go somewhere else to do what they believe defines them. Dressing in clothes they [...]