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Archive for the ‘fresh and wild’ Category

As our iconic blue cartons establish their presence ever wider, we’ve had quite a few e-mails here at head office asking which Tesco and Waitrose stores AQUAPAX are now available in here in the UK.

Independents typically don’t tell us when they stock a product, and depending on the professionalism of the wholesalers, they can frequently experience out of stock periods, so here’s the list of the multiple stores we know this far, listed alphabetically… NB. If the store isn’t specifically listed as any other, then it’s a Tesco store listing.  If there’s no store near you yet, please be patient…

In addition to countless independent stores near you which already stock AQUAPAX, it is a listed product in both Tesco and Waitrose warehouses; if your local store doesn’t stock them in their range, you can ask for them to be stocked for you. (say please 🙂 )

As of writing, there’s still no news on our listing within Ocado, but hang on in there – we are too… meanwhile, we’re in selected Tesco.com stores, wherever there’s a superstore in the ‘picking’ area…

1-23 CITY RD LONDON – Tesco Express

124 TOTTENHAM COURT RD., LONDON – Tesco Express

125 THE STRAND, LONDON – Tesco Express

248 FULHAM ROAD, LONDON – Tesco Express

279 KINGS ROAD, LONDON – Tesco Express

50 CURZON STREET, LONDON – Tesco Express

700 FULHAM ROAD, LONDON – Tesco Express

82 HOLLAND PARK ROAD, LONDON – Tesco Express

87 GLOUCESTER RD, LONDON – Tesco Express

ACTON, LONDON – Tesco Express

ALDERLEY EDGE – Tesco Express

ALDERSGATE – Tesco Express

ALRESFORD SOTON – Tesco Express

AMERSHAM HILL AVE – Tesco Express

AMERSHAM,LONDON ROAD WEST, AMERSHAM, BUCKS, HP7 0HA

ANERLEY RD CRYSTAL PALACE – Tesco Express

ASCOT HIGH ST – Tesco Express

AYLESBURY EXTRA,BROADFIELDS RETAIL PARK,AYLESBURY,BUCKS, HP19 8BU

BAKER STREET, LONDON – Tesco Express

BALHAM, LONDON – Tesco Express

BALHAM, LONDON – Waitrose

BAMFORD – Tesco Express

BARBICAN – Waitrose

BARKING,HIGHBRIDGE ROAD,BARKING,GREATER LONDON,IG11 7BS

BARNES – Tesco Express

BARNET GREEN BIRMINGHAM – Tesco Express

BASILDON MAYFLOWER RETAIL PARK, BASILDON, ESSEX, SS14 3HZ

BASILDON PITSEA EXTRA,OFF STATION LANE,BASILDON, ESSEX, SS13 3JU

BATHWICK HILL BATH – Tesco Express

BATTERSEA RISE, LONDON – Tesco Express

BAYSWATER – Tesco Express

BEDFORD RIVERFIELD ROAD,RIVERFIELD DRIVE,BEDFORD, MK41 0SE

BELSIZE PARK, LONDON – Tesco Express

BELSIZE ROAD, LONDON – Tesco Express

BISHOPSGATE METRO,158-164 BISHOPSGATE, LONDON, EC2M 4LN

BLUEWATER – John Lewis Food Hall

BOREHAMWOOD TESCO EXTRA, SHENLEY ROAD, BOREHAMWOOD, HERTS, WD6 1JG

BRAMHALL CHESHIRE – Tesco Express

BRENT CROSS HENDON WAY TESCO, TILLING ROAD, LONDON, NW2 1LZ

BRENTWOOD – Tesco Express

BRIGHTON QUEENS RD – Tesco Express

BROMLEY – Tesco Express

BROOKLANDS EXTRA, BARNES WALLACE DRIVE, WEYBRIDGE, SURREY, KT13 0XF

BURNHAM HIGH ST – Tesco Express

BUSHEY HEATH – Tesco Express

CAMDEN, LONDON – Tesco Express

CANARY WHARF – Waitrose

CAVERSHAM – Tesco Express

CHAFFORD HUNDRED – Tesco Express

CHALFONT – Tesco Express

CHELMSFORD PRINCES ROAD,PRINCES ROAD,CHELMSFORD,ESSEX,CM2 9XW

CHELSEA, LONDON – Tesco Express

CHESHUNT TESCO EXTRA,BROOKFIELD CENTRE,WALTHAM CROSS,HERTFORDSHIRE,EN8 0TA

CHISWICK HIGH RD, LONDON – Tesco Express

CLAPHAM HIGH ST, LONDON – Tesco Express

CLAPHAM JUNCTION – Waitrose

CLERKENWELL – Waitrose

CLIFTON, NR.BRISTOL – Waitrose

CLIFTON BRISTOL – Tesco Express

CLIFTON RD MAIDA VALE – Tesco Express

COLCHESTER TESCO EXTRA, HIGHWOODS SQUARE, COLCHESTER, ESSEX, CO4 9ED

COLNEY HATCH TESCO, COPPETTS CENTRE, NORTH CIRCULAR ROAD, N12 0SH

COVENT GARDEN TESCO METRO,22-25 BEDFORD STREET, LONDON, WC2E 9EQ

COVENTRY ARENA TESCO EXTRA, PHOENIX WAY, WEST MIDLANDS,CV6 6EN

CRADDOCKS ASHTEAD – Tesco Express

CROUCH END – Tesco Express

CROUCH-END – Waitrose

CROUCH ST COLCHESTER – Tesco Express

CROXTED RD DULWCH – Tesco Express

CUFFLEY – Tesco Express

DANBURY – Tesco Express

DATCHET – Tesco Express

DEAN ROW RD WILMS – Tesco Express

DEAN STREET METRO, DEAN STREET,LONDON, W1D 3RS

DERBY HILTON – Tesco Express

DIDSBURY – Tesco Express

DORRIDGE SOLIHULL – Tesco Express

DROVEWAY HOVE – Tesco Express

EALING TESCO METRO, UNIT 20 BROADWAY SHOPPING CENTRE, LONDON, W5 5JY

EALING WEST – Waitrose

EASTBOURNE MEADS – Tesco Express

EDGEWARE ROAD – Waitrose John Barnes EAST SHEEN – Tesco Express

EMMER GREEN – Tesco Express

EST RD SHOREDITCH, LONDON – Tesco Express

EUSTON ROAD, LONDON – Tesco Express

FARNHAM COMMON – Tesco Express

FINCHLEY,21-29 BALLARDS LANE,LONDON,GREATER LONDON,N3 1XP

FLEET – Tesco Express

FLEET STREET LONDON – Tesco Express

FOREST ROW – Tesco Express

FORTUNE GREEN RD – Tesco Express

FOUR MARKS ALTON – Tesco Express

FULHAM – Tesco Express

FULHAM PALACE RD – Tesco Express

GALLIONS REACH TESCO EXTRA, 1 ARMADA WAY,LONDON, E6 7FB

GEORGE ST LONDON – Tesco Express

GOODGE STREET METRO,10-16 GOODGE STREET,LONDON, W1T 2QB

GRAYSHOTT HASLEMERE – Tesco Express

GREENFORD HOOVER BUILDING,OLD HOOVER BUILDING,GREENFORD, UB6 8DW

GREENWOOD CROWTHORNE – Tesco Express

GUILDFORD BRIDGE – Tesco Express

GUILDFORD,ASHENDEN ROAD,GUILDFORD,SURREY,GU2 7UN

HALE – Tesco Express

HAMMERSMITH TESCO METRO,13-16 BROADWAY CENTRE,LONDON, W6 9YD

HAMMERSMITH,180 SHEPHERDS BUSH ROAD,LONDON, W6 7NL

HAMPTON HILL – Tesco Express

HARPENDEN – Tesco Express

HARROW STATION ROAD TESCO,STATION ROAD, HARROW, HA1 2TU

HATCH END – Tesco Express

Hatfield Extra, Great North Road, Hatfield, Hertfordshire AL9

HAVEN GRN EALING – Tesco Express

HAYES UXBRIDGE RD – Tesco Express

HAYES YEADING TESCO EXTRA, GLENCOE ROAD, HAYES, UB4 9SQ

HEATH ST HAMPSTED – Tesco Express

HEATON MOOR STOCKPORT – Tesco Express

HEMEL HEMPSTEAD TESCO, JARMAN WAY, HEMEL HEMPSTEAD, HERTS, HP2 4JS

HENLEAZE – Tesco Express

HIGH WYCOMBE LOUDWATER, LONDON ROAD, HIGH WYCOMBE, BUCKS, HP10 9RT

HIGHBURY TESCO METRO, 43 HOLLOWAY ROAD, LONDON, N7 8JP

HIGHGATE HIGH ST – Tesco Express

HISTON CAMBS – Tesco Express

HOLBORN VIADUCT – Tesco Express

HORNSEY HIGH ST – Tesco Express

HOVE – Tesco Express

HOVE DENMARK VLLS – Tesco Express

ICKENHAM HIGH RD – Tesco Express

ISLINGTON GREEN TESCO METRO, 25-29 ISLINGTON GREEN, LONDON, N1 8DU

JERSEY FARM ST ALBANS – Tesco Express

KENSINGTON METRO, 146-158 HIGH STREET, LONDON, W8 6SU

KENSINGTON TESCO, WEST CROMWELL ROAD,LONDON, W14 8PB

KENTISH TOWN – Tesco Express

KEW GARDEN – Tesco Express

KING ST HAMMRSMTH – Tesco Express

KINGSCROSS TESCO METRO, 21 CALEDONIAN ROAD, LONDON, N1 9DX

KINGS ROAD CHELSEA – Waitrose

LANGFORD BICESTER – Tesco Express

LEWISHAM TESCO, 209 LEWISHAM ROAD, LONDON, SE13 7PY

LEYES LANE KENILWORTH – Tesco Express

LILLIPUT POOLE – Tesco Express

LITTLE CHALFONT – Tesco Express

LOCKSHEATH SOUTHAMPTON – Tesco Express

LONDON BLACKFRIARS – Tesco Express

LYCHPIT BASINGSTOKE – Tesco Express

MAIDA VALE – Tesco Express

MAILBOX BIRMINGHAM – Tesco Express

MARKET WINCHESTER – Tesco Express

MARYLEBONE – Tesco Express

MELCOMBE ST LONDON – Tesco Express

MONCK ST VICTORIA – Tesco Express

NEW BARNET – Tesco Express

NEW MALDEN TESCO EXTRA,300 BEVERLEY WAY, NEW MALDEN, KT3 4PJ

NEWBURY TESCO EXTRA, PINCHINGTON LANE, NEWBURY, WEST BERKS, RG14 7HB

NEWTON MEARNS – Tesco Express

NORTH END RD WEST KENSINGTON – Tesco Express

NORTHAMPTON SOUTH TESCO EXTRA,CLANNELL ROAD, NORTHANTS, NN4 0JF

NOTTINGHAM TRINITY SQUARE – Waitrose

NORTHFIELDS EALING – Tesco Express

NORTHWICH REGENCY – Tesco Express

NOTTING HILL GATE TESCO METRO,114-120 NOTTING HILL GATE, LONDON, W11 3QE

NOTTINGHAM COMPTON – Tesco Express

OAKWOOD – Tesco Express

OLD BROAD ST – Tesco Express

OLD BROMPTON RD – Tesco Express

OLDSWINFORD – Tesco Express

OLNEY MARKET PLAC – Tesco Express

OLYMPIA HAMMERSMITH – Tesco Express

OSTERLEY TESCO EXTRA, OSTERLEY PARK, ISLEWORTH, GREATER LONDON, TW7 5NZ

OXFORD ST. ALDATES – Tesco Express

OXFORD STREET – John Lewis Food Hall

OXFORD TESCO,UNIT 7 OXFORD RETAIL PARK,OXFORD, OXFORDSHIRE, OX4 6XJ

OXLEY PARK MILTON KEYNES – Tesco Express

OXTED – Waitrose

PIMLICO – Tesco Express

PORTOBELLO ROAD TESCO METRO,224-226 PORTOBELLO ROAD, LONDON, W11 1LJ

PURLEY TESCO EXTRA, 8 PURLEY ROAD, PURLEY, GREATER LONDON, CR8 2HA

PUTNEY HIGH ST – Tesco Express

QUAYSIDE NEWCASTLE – Tesco Express

QUEENS RD WYBRDGE

QUEENSWAY TESCO METRO, 138/142 QUEENSWAY, LONDON, W2 6LS

READING TESCO EXTRA, NAPIER ROAD, READING, READING, RG1 8DF

REGENT ST CLIFTON – Tesco Express

REGENT STREET TESCO METRO,17-25 REGENT STREET, LONDON, SW1Y 4LR

RICHMOND TESCO METRO,29 GEORGE STREET,RICHMOND, TW9 1HY

RIDGEWAY RD FARNHAM – Tesco Express

ROMFORD TESCO EXTRA, 300 HORNCHURCH ROAD, HORNCHURCH, RM11 1PY

ROYAL HOSPITAL RD – Tesco Express

RUSSELL SQUARE – Tesco Express

SANDHURST TESCO EXTRA, THE MEADOWS, SANDHURST, BERKS, GU47 0FD

SHEFFIELD FULWOOD – Tesco Express

SHENFIELD BRENTWD – Tesco Express

SHENLEY – Tesco Express

SIDCUP TESCO,EDGINGTON WAY,SIDCUP, GREATER LONDON, DA14 5BN

SLOUGH WELLINGTON TESCO EXTRA,BRUNEL WAY,SLOUGH, SL1 1XW

SOUTH WHARF PADTN – Tesco Express

SOUTHAMPTON ROW – Tesco Express

SOUTHEND TESCO EXTRA,PRINCE AVENUE,WESTCLIFF-ON-SEA, SS0 0JP

ST ALBAN BEECH RD – Tesco Express

ST GEORGES WHARF – Tesco Express

ST JOHN CLERKNWLL – Tesco Express

ST JOHNS WOOD – Tesco Express

ST MARGARETS TWIKENHAM – Tesco Express

ST PAULS LONDON – Tesco Express

STORRINGTON – Tesco Express

STOTFOLD – Tesco Express

ST. KATHERINE’S DOCK – Waitrose

STRATFORD UPON AVON TESCO, BIRMINGHAM ROAD, STRATFORD-U-AVON, CV37 0UA

STRATFRD BANBURY RD- Tesco Express

STUKELEY MEADOWS – Tesco Express

SUNBURY-ON-THAMES TESCO EXTRA, STAINES ROAD WEST, TW16 7BB

SUTTON CHEAM TESCO EXTRA, OLDFIELDS ROAD, SUTTON, SM1 2NB

SWAINS LANE HIGHGATE – Tesco Express

TABARD SQUARE LONDON – Tesco Express

THEYDON BOIS – Tesco Express

THORPE BAY – Tesco Express

TORQUAY LYMINGTON – Tesco Express

TOTLEY SHEFFIELD – Tesco Express

TRAFALGAR SQUARE – Tesco Express

TWICKENHAM EXTRA, MOGDEN LANE,ISLEWORTH, GREATER LONDON, TW7 7JY

TWICKENHAM LONDON – Tesco Express

UNTHANK RD NORWCH – Tesco Express

VALLEY PARK SOUTHAMPTON – Tesco Express

WANSTEAD – Tesco Express

WATFORD EXTRA,239-241 LOWER HIGH STREET, WATFORD, HERTS, WD17 2BD

WATLING RADLET – Tesco Express

WEST BYFLEET – Tesco Express

WESTFIELD SHOPPING CENTRE – Waitrose

WEST HAMPSTEAD – Tesco Express

WEST ST ROTTINGDN – Tesco Express

WESTMINSTER BRDGE – Tesco Express

WESTERN RD BRIGHTON – Tesco Express

WHITE CITY – Tesco Express

WIMBLEDON – Tesco Express

WIMBLEDON HILL – Tesco Express

WIMBLEDON METRO,OLD TOWN HALL, THE BROADWAY, GREATER LONDON, SW19 8YA

WINCHMORE HILL – Tesco Express

WINDSOR – Waitrose

Please let us know if you have any difficulties finding AQUAPAX in any of the above stores. Sometimes we’re in the fridge and other times on the shelf – co-ordinating a retail listing isn’t as straightforward as you think… 😉

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…the message is finally getting through and we took so many questions in the food hall yesterday, it was marvelous.

Of course it’s logical that sealing a wonderfully pure mineral water in light free and airtight conditions will keep the water taste absolutely fresh, but when people ‘get it’ and you can physically see their lights turning on, it’s still a great moment for me.

There will always be a majority who stand on the edge and listen to the science, before walking off with the biggest ad budget brand selection, but we never set out our stall to take over the entire market.

It’s pretty simple really; light and oxygen are a catalyst for microbial growth and Aquapax is sealed in light free, airtight, sterile (aseptic) conditions; that’s why it tastes so wonderfully pure and fresh!  It’s also pretty simple that refilling an empty Aquapax with tap water and popping it in the fridge overnight will give you a nice cold portable water for the next day; that’s down to the thermal properties of the paper carton. – never thought I’d end up as a science teacher.

For the lady who carried off a whole case of 24 Aquapax along with the rest of her shopping, you’re a legend and I hope your kids appreciate the effort you made to help them ‘drink fresh’! 🙂

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We’re constantly getting e-mails and customer calls regarding why Aquapax is suitable for infants and why being sealed from light and air is a good thing for water.

At the other end of the spectrum, we’re bombarded with spam style e-mails about various minor league celebrities who’ve apparently got various cancers through drinking water in plastic bottles.

I can’t do a degree course in every subject of relevance to every question we get, but I can urge folk to ‘think inside the box’. When we registered this particular trademark, the intention was to get people thinking about the ingredients in a beverage product rather than glancing at the seductive marketing messages on the label.

Lot’s of products (particularly bottled water) claim to be pure or have some miraculously healthy healing property, but read the ingredient list and make up your own mind. NO3 and NO2 are both nitrates (aka chemical fertilizers) not to be confused with Na which is the chemical symbol for sodium (aka salt when combined with Cl which is chloride).

It’s my strongly held personal opinion that nitrates (chemical fertilizers) really shouldn’t be in any water calling itself ‘pure’ and I question why anyone pays good money for something that’s anything less than absolutely pure.

You do the research or type into the search box above [mineral water and infants] to get more facts and data if this is an issue for you. Otherwise simply take note that Aquapax is a naturally pure mineral water which contains less than 0.3mg/l of NO3 and less than 0.005mg/l NO2.

This fact allied to our generally low mineral content (275 parts per million TDS) and near perfect 7.1pH and a package of proven value which protects the water integrity from any form of leaching, even when soaked in diesel – read the analytical report in the down load area above –  is why Aquapax is suitable for infants.

Remember to read the label and make up your own mind; or  ‘think inside the box’ and buy Aquapax if you’re a bottled water fan.  Have a wonderful Friday, wherever you are! 🙂

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I’m overflowing with pride (I know it’s a sin, but read on) to announce that Aquapax natural mineral water is officially partnering with 1.618 the first ever sustainable luxury fair being held at the Palais de Tokyo, Museum of Modern Art, in Paris from 15 -17 May 2009.

1.618 is a new multi-disciplinary show presenting the best products and services in Luxury and Sustainable Development industries in an original and contemporary environment, with support from the French Ministry of Culture and the World Wild Fund (WWF).

As the foremost brand of pure natural mineral water in a more planet conscious paper carton, Aquapax is proud to participate in this the first celebration of goods which fulfill the need for luxury without compromise on sustainability.

Open to the public, 1.618 will showcase the best produced luxury goods and services which combine Luxury and Sustainable Development in an innovative and contemporary setting.

As lifted from their website / press release, the 1.618 event considers contemporary luxury as ethical, essential, aesthetical and immaterial. Luxury has always defined itself through notions of timelessness, heritage and value. Yet luxury also concerns itself with: –
• The will to preserve and protect natural resources
• Research and innovations that aim to reduce social inequalities
• The respect of human rights
• The exploration of the sensory system
• Self-discovery through object appreciation
• An understanding of rarity
• The preservation of skills and techniques

Today, luxury inscribes itself in sustainable development and aims to create new desires within a responsible framework. Luxury is Sustainable Development / Luxury is our planet. The sustainability of luxury depends on its capacity to change, innovate and create new myths. aka AQUAPAX 🙂

For more details, visit the 1.618 website

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OK, hardly a press announcement, but it is ‘earth day’ after all and this is our contribution…  Can only hope the site condron picks up on it and we get some ratings for our efforts.

http://www.youtube.com/watch?v=YTH0GZLRo_M

stay happy – it is a beautiful earth after all and it’s down to you (and me) to keep it this way… 🙂

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Not quite sure what’s going on when a relatively small business like ours attracts a call from a VAT inspector but that’s exactly what we’ve got booked in for 2pm tomorrow. I guess it’s because we asked for some money back last quarter (legitimately) but there’s still an anxious feeling about having to go through as much as someone  might care to see in order to satisfy them we’re legit. The worst fear is how long I might have to spend on the subject and what if they don’t have any sense of humour? I’m not sure I know how to be serious for much longer than 2 hours…

On the video front, my pal Al recommended a fantastically talented individual called Maximilian Mortimer to shoot the Aquapax video showreel for the imminent IOD Annual Convention at the Royal Albert Hall. The Institute of Directors conferences are always pretty excellent events and I do hope a certain ‘Sir Stuart’ in the audience ‘gets it’ this year, considering our response from last year’s sponsorship when ‘Sir Bob’ was there, was pretty uneventful.

It’s not so much that people don’t get it, it’s that they consciously choose to trade down to the lower cost plastic option which really gets me. I know it’s laboring the point a little, but it’s the same mentality that keeps sweat shops in business around the world; businesses who don’t care enough to read beyond their own immediate bottom line.

Back to Max, he’s been a pleasure to work with and I’m chuffed with his production which I hope you can link to from here soon. I’ll also pop a link across on the ‘blog-roll’ on the right, in case you might care to help share the video around society. Considering a lady from the valleys has had a hundred million hits with her apparently excellent singing voice, It’s going to be hard to impress anyone unless Aquapax can get a video viewing hit rate at least above a thousand – not counting the 2,000 who will see it at the Albert Hall…

Keep smiling – Friday’s just around the corner… 🙂

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These words form part of the design across the top of our beautiful new Aquapax carton (thanks again SunHouse) – they are personal and inspired in part by the wonderfully under-recognised poet Mr. Bob Dylan. I wasn’t much into Bob when I was growing up, but my brother Paul was and the song ‘tangled up in blue’ was one where the words always sounded ‘easier’ on my then young ears, despite not really understanding their meaning at the time. (give me a break it was 1974 and I’m not that old… yet)

‘There’s revolution in the air’ now sums up a feeling for where we are right here and now, with growing global consciousness and finally some genuinely powerful leaders who care for our planet. We simply haven’t had this critical mass until now and I can literally feel the change growing.

It is abundantly clear to me that there are so many organisations which treat their environmental policies the same way Enron treated their code of ethics policy. (it was 36 pages long apparently). Their first response to any introduction is ‘how much?’ which remains their only defense to supposed leaders watching over them as to why they aren’t prepared to even try something different.

Very soon, these ‘organisations’ (includes political parties, councils, small and large companies and other ‘entities’) are going to have to stand up and be counted. Words have meanings and non-specific environmental policies with fluffy words and an original intent of boosting a share price, or winning kudos or votes will very soon have to be invoked.

Bring on the revolution Bob – it’s Aquapax time…

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